Friday, October 29, 2010

Appco Group supports 30th International Fundraising Congress

Appco Group, which has been doing appreciable work in the fundraising sector, supported the 30th International Fundraising Congress (IFC) by being sponsors to the event.

IFC, which was started in 1981, has become the world's leading conference on fundraising. The annual event is known for its learning and networking opportunities and attracts around 900 participants from over 55 countries. The 30th IFC, which was held recently at the NH Leeuwenhorst Hotel in Netherlands, had different sessions including a Masterclass programme and a Core Programme. The four-day Masterclass programme featured talks on fundraising strategy, team leadership and digital communication. Each session was an in-depth learning experience led by one or more of the IFC’s leading speakers. The three day Core programme comprised of shorter workshops and sessions engineered to motivate attendants with their energetic pace and wealth of insights. The sessions included a survival guide for fundraising leaders, talks on finance and working with donors.

Appco Group not only gave financial support to the event, but also represented its international charity partners at the event to discuss the ways charities can benefit from direct marketing.

Appco Group UK meanwhile is doing great in the charities fundraising sector and delivers spectacular results.

Friday, October 1, 2010

Appco Group UK with crucial sales for leading energy company

Appco Group UK does crucial sales for the leading energy company, it's prominent client in the utilities sector.

The sales made by Appco Group Energy's UK Division account for a significant proportion of the leading energy company's yearly domestic energy sales and are a vital part of the company's entire sales strategy. Appco has delivered in excess of two million customers in the past five years of the partnership with the leading energy company of UK.

Appco Group UK worked with npower throughout the deregulation of the market in the late 1990s and the establishment of the Energy Retail Association.

Friday, September 10, 2010

Appco Group UK: Two eventful decades

Appco Group UK has been in the fray for two decades...and real eventful decades have they been.

Appco Group UK has been active in the direct marketing sector in UK since 1990 and began by selling products and entertainment promotions before diversifying into Applications. In the course of the last two decades, the company has emerged to be the market leader and leads in customer acquisition, forging and maintaining long-standing relationships and partnerships and running successful campaigns for clients.

The company has made its presence felt in different sectors like utilities, telecommunications, pay–TV, financial services, insurance etc and has prominent companies as its clients.

With more than 100 Marketing companies in its network and over 2000 Field Representatives working for it, Appco Group UK also holds relevance as home to the global headquarters of Appco Group.

Thursday, July 15, 2010

Appco Group UK – resourceful partners in your marketing success!

The UK derives its strength from a very professional work culture and it is in such a country that Appco Group UK has established itself well. With expertise that rises above geographical boundaries, Appco Group UK is always in full swing.

Appco Group was established by visionaries to enable an evolution in the direct marketing sector and the company has succeeded in achieving this to a large extent by employing innovative strategies, maintaining an excellent rapport with their customers and by thinking out of the box.

Doing business with Appco Group UK, clients experience the difference that the company makes to their clients business at all levels. Appco Group UK delivers superior marketing and creative strategies with a spirited team of independently contracted associate companies that works towards providing creative global solutions to clients. With their numerous years of experience and thorough knowledge about consumer marketing and direct media expertise, Appco Group UK serves as the most ideal and resourceful company to partner in your marketing success!