Friday, October 29, 2010

Appco Group supports 30th International Fundraising Congress

Appco Group, which has been doing appreciable work in the fundraising sector, supported the 30th International Fundraising Congress (IFC) by being sponsors to the event.

IFC, which was started in 1981, has become the world's leading conference on fundraising. The annual event is known for its learning and networking opportunities and attracts around 900 participants from over 55 countries. The 30th IFC, which was held recently at the NH Leeuwenhorst Hotel in Netherlands, had different sessions including a Masterclass programme and a Core Programme. The four-day Masterclass programme featured talks on fundraising strategy, team leadership and digital communication. Each session was an in-depth learning experience led by one or more of the IFC’s leading speakers. The three day Core programme comprised of shorter workshops and sessions engineered to motivate attendants with their energetic pace and wealth of insights. The sessions included a survival guide for fundraising leaders, talks on finance and working with donors.

Appco Group not only gave financial support to the event, but also represented its international charity partners at the event to discuss the ways charities can benefit from direct marketing.

Appco Group UK meanwhile is doing great in the charities fundraising sector and delivers spectacular results.

Friday, October 1, 2010

Appco Group UK with crucial sales for leading energy company

Appco Group UK does crucial sales for the leading energy company, it's prominent client in the utilities sector.

The sales made by Appco Group Energy's UK Division account for a significant proportion of the leading energy company's yearly domestic energy sales and are a vital part of the company's entire sales strategy. Appco has delivered in excess of two million customers in the past five years of the partnership with the leading energy company of UK.

Appco Group UK worked with npower throughout the deregulation of the market in the late 1990s and the establishment of the Energy Retail Association.